Talking Points
August 2018

The only thing hotter than your thermostat right now is the July issue of Talking Points. We bring you three new features for this month, and each one is guaranteed to spike your marketing interest.

First up is the 2018 Cannes Lions International Festival of Creativity. Trending Topics takes you on a tour of all the themes and trends emerging from this year’s keynotes, panel discussions, and marketing campaigns.

Moving on to our New Developments article, we get cozy with color and typography. A new, animated infographic shows how color and type shape customer beliefs about you brand and explain what you can do about it.

Talking Points comes full circle by returning to Cannes Lions for this month’s Parting Shot. Here, we showcase the 10 marketing campaigns that stood out amongst the crowd of Cannes Grand Prix winners.

We hope you find a way to cool down after enjoying in these hot reads, cause we’re already busy at work sweating the details of next month’s issue. Until then, we’ll see you right back here in August.

Sheila Hatch
President | Decca Design

Trending Topics New Developments Parting Shots