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Don’t Let Your Words Grow Tired
This month’s Parting Shot introduces Buzzword Bingo. We share several “marketing phrases turned clichés” that you should avoid in your communications.
Becoming a Powerful Presenter
Moving on to our New Developments article, we offer up a few tips on how to sharpen your presentation skills and transform yourself from a good presenter into a great presenter.
Marketing to Self-Directed Buyers
First up is Trending Topics. This month, we take you on a tour of potential ways to more closely align your marketing strategies with the buyer journey as it evolves over time.