They always seem to be one step ahead and continuously push the boundaries of advertising. Nike is known for this and their latest commercial is no different. You Can’t Stop Us is a powerful message about tenacity, pushing through adversity, and persevering in the end. But as you watch, you discover the message is much deeper than that. It shows how race, sex, disability, social injustice, and even a pandemic are barriers than can all be overcome when we work as one.